E Commerce Assistant

 

Position

Casual Digital & Ecommerce Assistant

 

Department

Ecommerce

Manager Title

Ecommerce Junior Assistant

Department Head

Brand Manager

 

What is the aim and purpose of this position?

The Digital & Ecommerce Assistant supports the Ecommerce and Brand Team in driving sales growth through our Ecommerce, Marketplace & Retail channels by assisting in the execution of the Activity Plan and rollout of Ecommerce Projects.

Ecommerce Coordination

Outcomes

 

Activities required to achieve outcomes
  • Load digital assets to the web platform in line with Activity Plan
  • Merchandise products online
  • Manage technical support requests with development team
  • Review, Test & Assist with Ecommerce Roadmap
  • Range products on marketplace and external ecommerce channels
  • Update blogs, content and other website related assets
  • Increase on-site conversion rates
  •  Weekly Trade Reporting 
  •  Work with design and marketing to coordinate assets and prepare for web (HTML/CSS & Shopify)
  • Work with buying and merch teams for direction on merchandising via Excel Spreadsheets, POS and Shopify platforms
  • Work with Customer Service & Ecommerce to manage support tickets and projects
  • Load into Shopify/WIX all content as required
  • Work with Ecommerce to continually test and optimize website for conversions

 

Digital Marketing Coordination

Outcomes

 Activities required to achieve outcomes
  • Manage and execute paid advertising across Google, Facebook and Affiliates
  • Maintain a target ROAS across all campaigns
  • Create & Execute an EDM plan that aligns to the Activity Plan alongside the digital designer
  • Assist in execution of digital campaigns across all channels
  • Work with Marketing Manager on outreach campaigns (PR & Influencers)
  • Monitor customer related enquires and customer service

 
  • Setting up structure, optimized campaigns within digital marketing platforms.
  • Monitor and optimize campaigns regularly to drive revenue
  • Use the Activity Plan to ensure all assets are created and ready to be executed
  • Work with internal and external creative teams to coordinate assets
  • Creating SEO

     

    This role is the conduit between Brand, Product, Marketing and Ecommerce and helps bring all the relevant information from each department together to ensure consistent and timely execution of campaigns that deliver results.

    Objectives & Measures of Success
    • Driving website traffic in line with targets and budgets
    • Forward planning, having campaigns ready for approval before execution
    • Campaigns setup and loaded on time across all channels (Web, Digital, Marketplace & Instore)
    • Post campaign review reports compiled weekly/monthly
    • Consistent Follow up & Resolution of Website projects and Technical issues

    What is our Department Values?

     

    Leading the brands into growth by providing a world class digital experience for our customers.

    Who do I work with?

    Positions I directly manage and total number of report (direct and indirect)

    No direct reports

     

    Other internal or external

    Brand Manager, Creative Director, Agencies, Contractors, Social Media Coordinator

     

     

     

    Qualifications, Experience and Competencies: (What background, knowledge, experience or competencies are required to perform the role at the expected level?)

     

    Essential

    ●               Highly organised and well planned

    ●               Experience with Microsoft excel and manipulating data from multiple sources

    ●               Experience in working with in retail and product information

    ●               Understanding of Ecommerce

     

    Desirable

    ●               Experience in setting up KPI

    ●               Understanding of all digital marketing channels including web, mobile and social media

    ●               Experience in updating website content

    ●               HTML / CSS Knowledge

    ●               Adobe Creative Suite Experience / Graphic Design Experience

    ●               Email Marketing Platform Usage (Klavyio)

    ●               IT or technical knowledge or understanding 

     

    Just some last-minute mentions,
    • We are a tight team culture that values professional development
    • We offer training and access into industry leading ecommerce and marketing experts
    • We heavily believe in holidays and a fun working balance.
    • This is an on-site Position located in Melbourne
    • Must love fashion
    • Eager to learn and grow
    • Minimum 2-3 Hours per day
    • Wages will be discussed after employer understands competency/experience of the employee